Skip to main content

The use of electronic marketing: a tuition centre

Hello readers, I will be writing about electronic marketing. Electronic marketing also known as internet marketing is defined as a marketing process done via the internet. It provide companies with new opportunities that are not readily available using traditional marketing. The marketing mix will be used to discuss the opportunities it provides to a tuition centre.

Electronic marketing will allow customers to see sample of the books the tuition centre sells before they buy them. As such, the quality of the books can be assessed before they are bought. This will increase sales if the books it sells are of high quality. Webcast of previous classes could be made available on their websites. This will give potential students an idea of what their classes will be like. E-marketing can also enable the tuition centre to provide online classes.

Electronic marketing will enable potential student to compare prices offered by the tuition centre with prices competitors offer. A tuition centre that offers competitive prices will attract more student. It is also easier to change prices when using E-marketing as compared with traditional marketing.

It will make information easily available since students and potential students can always check for information using the internet. E-marketing can also enable the tuition centre to build up links from other websites thus creating more exposure for it. Such links will increase it search engine ranks which will also improve the visibility of the tuition centre.

Electronic marketing will also make their products available globally. Thus, the tuition centre will have more students. It will help the tuition centre grow.

Thank you for reading this article. Keep checking out my blog regularly, cheers!


Popular posts from this blog

Work-life balance: all should attain it

Hello readers, today I will be writing about work-life balance. According to, work-life balance "is a comfortable state of equilibrium achieved between an employee's primary priorities of their employment position and their private lifestyle." All work and no play makes Jack a dull boy, thus, you should find a balance between work and play. Here are some tips to help you achieve it.
1. Do not check your email (work) after working hours, this will help improve the quality of time you spend with your family and friends. Thus, you should not be distracted by work when spending time with your family and friends. 
2. When you decide to improve the situation of your work life balance, take it one step at a time. For example if you do not get to spend time in the evenings with your family during the week days due to coming back late from work, you should decide to spend one day a week and gradually increase it to two and then three till you get to spend the…

Eid Mubarak

The world of competence

Hello readers, it has been a while. Hope you did not miss me much, the good news is I am back now. Today, I will be writing about competence.
Competence is the ability that enables a company or an individual to deploy its resources effectively. It is neccessary for a company to have a competence target in all its business activities so as to deliver value to its customers. This will help create a competitive advantage for the company.
Competencies must provide value to customers. It must be unique or able to develop greatly or be better than that of competitors. New products and services must be able to be developed as a result of the competence. It must be difficult for other competitors to obtain or imitate.
Continually producing high quality products can make a company become a market leader (which is a core competence) as it provides a company with a competitive advantage. With high quality, higher prices can be demanded by the company from customers and the company will also be able…